What is an instructional video?

Een instructional videogives the viewer literal instructions on how something should be done. Instructional videos are popular with clients who want to explain a new or complex working method to their staff or customers. For example, you can explain how to put up a parasol or how a revamped intranet works. The strength of a good instructional video often lies in its short length. A well-written, concise script and clear visual guidance are therefore essential!