Ways to use explainer videos

Create impact with explainer videos: Why your business needs them

Imagine this: You're about to launch a new product onto the market. Your team has spent weeks, perhaps even months working on it, and you can't wait to show it to the world. But how do you explain the complexity of your product to your customers?

One word: animatie laten maken

With well-crafted explanimations, you can change the world, tell stories, sell products, and potentially move any business forward. So, how can you use this powerful tool for your business? In this blog, we explore what explainer videos are and how you can make the most of them.

So what exactly are explainer videos?

An explainer video is, simply put, a short video of roughly 1 to 2 minutes in which you explain something. Whether it's a product, process, problem, your new app, or the new name for your business, an explainer video helps you convey your message in a visually appealing and easy-to-understand way.

The secret to a great explainer video? A good story. Stories connect with people. They stick in the mind and are an effective way to communicate information.

Have you ever heard of an explanimation? This is a combination of the words 'explanation' and 'animation'. It means the same as explainer video, just with a bit more flair.

Why should you invest in explainer videos?

Explainer videos offer countless benefits. They help visualise information, are easier to digest than text, and can even bring abstract information or complex processes to life with clarity. They're also mobile-friendly, easy to share, and relatively affordable and straightforward to produce.

Great for your brand engagement, boosting your traffic and conversions, and an excellent ROI. Sounds good, doesn't it?

How can you use an explainer video for your business?

Explainer videos are incredibly versatile. You can use them to explain a new product, service, or offering, but also to build awareness on social media, for e-learning, internal communications, recruitment and employer branding, and even to support your sales efforts. In short, explainer videos are a powerful tool you can use to grow your business.

Feeling curious?

Are you ready to discover the impact an explainer video could have for your business? Do you have a brilliant idea for an explanimation, or are you keen to hear our ideas? Get in touch touch and let's explore the possibilities together.