Why do you do storytelling ?
Storytelling is the art of telling a story. By using the correct order, pace of speaking, word choice and other details, you can seamlessly connect your message and therefore your storytelling to your target group. your film or animation made is therefore more effective.
When you create a script for a video or animation, or for example a script, you can determine how you start, build up and end a story. Your storytelling must connect with your target group. An older target group may require slightly quieter storytelling than a target group full of teenagers. (Organizational) culture and knowledge level are also things to be well aware of for good storytelling. Good storytelling requires imagination and creativity.